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E-rickshaw Sales point The unorganised Market only sells only Chinese design, locally assembled vehicles. E-rickshaw Loader Vehicles are Sold under Perfect Competition strategy : all vehicles look the same sold as commodity . Vendor Battery pack Motor & Controller Locally sold parts are Chinese imports with no warranty or innovation sold by distributors to local repair shops. E-rickshaw Service center Unreliable and vulnerable service. Unorganised sales-support gap E-rickshaw